Logo Design for an Estate Planning Firm

Nolan & King

Logo variations, color, palette, and typography for Nolan and King

Nolan & King LLC is a long-standing Massachusetts law firm serving individuals, families, and businesses across real estate, estate planning, probate, and civil litigation matters. Their work is rooted in long-term relationships, personal service, and a deep connection to the community they have served for decades. As they looked to evolve their brand, they needed a logo that honored that history while signaling a confident step into a more modern era.

Logo mockup on the client website for Nolan and King

They came in with a very specific atmosphere already established through their physical space, filled with antique law books, traditional details, and a distinctly old-world sensibility, which created the challenge of modernizing without erasing that character. I focused on blending those influences through typography that felt regal and composed, paired with a shield icon inspired by the armor in their office, creating a mark that felt intentional rather than ornamental. The final logo feels classic and grounded, but refined enough to carry the firm forward as the foundation for a broader brand refresh, especially inspiring visual elements used in their website design, created by Trinity Reyes. The client loved their logo and they are quite proud of it.

This work was completed during my time at The Modern Firm. I carried out the entire design process, from the concepting stage, through the final delivery.